When a company uses something like this in
advertisement do you feel you are more likely to purchase it?
Advertisements are designed to convince you to buy a
particular good or service. Catch phrases and slogans are just one tool that is
used to change your buying behavior. Throughout my career as a consumer I’m
have no doubt that an advertisement or a marketing campaign has changed my buying
behavior in favor of a product. Even though my consumer tastes are well
established, I’m sure there will be an ad in the future that will convince me
to change those tastes.
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